Existing Digi-Pak Analysis

Slipway Fires - Razorlight

This album cover is definitely artist orientated, and the cover art copyright is believed to belong to the label, Mercury/Vertigo, or the graphic artists. The use of medium close up shots of the artists on the front of the album connote to that of an indie rock genre. The cover itself incorporates both the album and band name, which is conventional to that of albums covers. Another thing that is conventional is the fact that both the band and album name have been written entered and in big, bold, eye catching writing. The images of the band members have been used so as to express to the audience that there isn't     really a deeper meaning to this album cover, and that all it really wants to imply is who the band are. The inside cover also has typical conventions to that of a CD album; it has thank you's from the band, and also information on the band themselves, e.g. the members and who the album was produced by. It is a notably basic inside cover, as typically a picture of the band or artist is inserted here. This, however, could have been used as an effect so as for the audience to focus on the disc itself, which, in some aspects, a very complex and thought out design, not usually to the indie rock genre. Usually, a CD of this genre would have a very artistic approach to the CD itself, using, for example, an extremely edited photo. The clock however, could have a hidden meaning, for example, as it could have been somehow incorporated into one of the songs on their album - after I researched this, I found that the clock links to the last song on that specific album 'The House'. The back of the CD case has yet more typical conventions of an existing case; a barcode, track list and any copyright symbols needed, however, unusually, this case seems to have very basic, simple images, with a very plain colour scheme. Again, this could possibly be because the band wants the audience to focus on the CD itself, therefore only incorporating a complex design onto the CD. This is something that I will take into account when creating my Digi-Pak.